Los Angeles, CA, February 8, 2024 - Pe'Shon Howard, renowned professional NBA G League basketball player, and BALL IS LIFE, the leading basketball media brand, are pleased to announce a strategic partnership aimed at enhancing the basketball runs experience and expanding community engagement. This collaboration will bring together Pe'Shon Howard's expertise in organizing dynamic basketball events and BALL IS LIFE's extensive reach and influence in the basketball community to create unforgettable experiences for fans and players alike.
As part of this partnership, Pe'Shon Howard has committed to creating a West Coast Ball is Life basketball team for his Basketball Runs, allowing players to showcase their skills and compete alongside some of the best talent in the game. The team, comprising up to five players initially, may expand to include additional teams of 5-10 or more players at Pe'Shon's discretion. Pe'Shon will endeavor to recruit professional basketball players such as "Hezi God" and "JT" to join the team.
In return, BALL IS LIFE has agreed to allow Pe'Shon Howard and his partners to commercially use the Ball is Life logo for branding and advertising purposes in connection with the "Pe'Shon Howard Basketball Runs." BALL IS LIFE will also promote Pe'Shon Howard's Basketball Runs and other events across its social channels, including Instagram, YouTube, Twitter (now known as X), Twitch, and Facebook. The promotion will include various social activations tailored to each platform, such as live streams, live activations, and custom content distribution.
"We're excited to partner with Ball is Life to take our basketball runs to the next level," said Pe'Shon Howard. "Together, we'll create unforgettable experiences for players and fans while showcasing the best of basketball talent."
Additionally, BALL IS LIFE will select and post clips from Pe'Shon Howard's runs on its social channels, further amplifying the reach of the events and highlighting the excitement on the court.
Pe’Shon invites professional basketball players, sports influencers, content creators, and videographers to participate in the Pe'Shon Howard Basketball Runs, fostering a vibrant and inclusive community around the events.
For more information on Pe'Shon Howard's Basketball Runs and partnership opportunities, please contact Ayanna Henderson at hello@ayannahendersonmarketing.com.
Follow Pe'Shon Howard on Instagram at [@pghost10](https://www.instagram.com/pghost10) and Ball is Life on Instagram at [Ball is Life](https://www.instagram.com/ballislife).
Media Contact:
Ayanna Henderson
Email: hello@ayannahendersonmarketing.com
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[Note to Editors: For inquiries or interview requests, please contact Pe'Shon Howard at the provided email address.]